Hello and welcome!
It’s hard to believe, but it’s been nearly a year since we started building Planndu, and what a journey it’s been. After months of development, feedback, and iteration, we’re thrilled to say: Planndu is officially live!
This blog will be our way of keeping you updated on everything Planndu, what we’ve achieved, what’s ahead, and lessons learned along the way.
The Idea Behind Planndu
We started Planndu because we know what it’s like to begin something with excitement, only to watch the motivation slowly fade.
It happened while we were trying to build our own projects. We had the ideas, the energy, and the vision. But staying on track? That was the hard part. It’s easier to lose focus or get overwhelmed.
So we decided to build the tool we couldn’t find!
How it went
From day one, we used Planndu to build Planndu. We used it to break down features, track bugs, and stay focused through long coding sessions. It reminded us of meetings, helped us plan our days, and even held our grocery lists when we were too deep in code to remember what we needed for dinner. Bit by bit, it kept us grounded, motivated, and moving forward, even when things got tough.
Now it’s more than just a productivity app, it’s built from experience, designed to support people who are building something of their own. Whether you’re working on a side project, launching a business, or simply trying to stay focused, Planndu is here to help you go from idea to execution, without burning out.
Marketing effort
In the beginning, we tried a bit of everything to get the word out SEO, keyword optimization, even running ads. Some things didn’t work at all. We thought paid ads would bring in a flood of users, but they barely made a ripple.
What really made a difference was something much simpler: sharing what we were learning.
We started posting weekly blog posts and articles about productivity things we genuinely cared about. And slowly but surely, people started finding us. Within a few months, those posts were bringing in thousands of visitors a day, and our traffic has been growing ever since.
It’s still just the beginning, but we’re excited about what’s next and grateful for the support so far.
Lessons learned
One of the most important lessons we’ve learned is the value of tracking feature retention consistently. By using Google Analytics, we uncovered areas where users were dropping off or simply not engaging with certain features. This gave us a clear direction some features needed improvement, while others weren’t worth keeping at all.
It’s easy to get excited about building new things, but if users aren’t finding value in them, they become distractions. Regularly measuring retention helps ensure you’re investing time where it truly matters on the parts of the app that keep people coming back.
Coming soon
We are already working on improving existing features such as the calendar, focus, and collaboration. Currently, Planndu is only available for Android. In the near future, we plan to expand to more platforms such as iOS and Desktop. We also want to add more integrations with other apps and do more collaborations.
For all the entrepreneurs out there be patient as it takes time for the result to surface.
